Located in the old part of Tbilisi, Clocks Hotel is much more than just a place to sleep. It offers distinctive hospitality experiences to guests from all around the world. Its restaurant and bar offer all day dining while 65 stylish and contemporary designed rooms provide maximum comfort to guests travelling on business or to those wishing to explore the unique historical city of Tbilisi.
The Clocks hotel logo is fully geometrical and replicates the shape of a clock itself.
The patterns used in the visual style also replicate these shapes and disperse into various compositions.
The visual style is built with a flat graphic style - it’s ordered, clean and highlights the overall mood of the hotel. The graphic style reflects the hotel’s interior visual, as it was asked of it from the beginning of the working process. The overall mood is well-balanced, minimalistic, modern and calm.
The patterns used in the visual style also replicate these shapes and disperse into various compositions.
The visual style is built with a flat graphic style - it’s ordered, clean and highlights the overall mood of the hotel. The graphic style reflects the hotel’s interior visual, as it was asked of it from the beginning of the working process. The overall mood is well-balanced, minimalistic, modern and calm.
Working Process
The style is entirely integrated with the materials, which are combined into the brand’s visual guideline. By combining the design elements, we create a style, which lets us be flexible while working on the diverse list of materials. The Brand Guideline precisely describes each and every detail, which in combination creates a well-organized design system.
Thank You!
Graphic Design and Art Direction by: Meko Tchikadze & Masho Nartkoshvili
Interior Design by: SHRE Studio
Grid Animation: Giorgi Borchkhadze
